Industry playbook
SEO for SaaS companies
Product-led SaaS teams competing on integration, use-case and feature pages.
Who we work with: Growth, content and product-marketing leads at Series A–D SaaS.
Where saas & b2b software teams get stuck
- Feature pages sit on generic templates with thin, near-duplicate copy.
- Integration and vs-competitor pages leak clicks to review sites.
- Docs eat brand SERPs and outrank the marketing site.
- AI Overviews cite competitors, not the product.
What we ship for you
- Programmatic feature, integration and use-case pages with unique JSON-LD.
- Comparison hubs that own the /vs and /alternative queries.
- Docs / marketing canonical policy that stops self-cannibalisation.
- Fact-bank + entity graph so LLMs cite the product by name.
The WBP ecosystem behind every saas & b2b software engagement.
You're not buying a single plugin. Every saas & b2b software playbook draws from the full ecosystem — WordPress plugins, standalone tools, MCP servers, REST APIs, mobile / desktop apps, GPTs, and done-for-you services.
WordPress plugins
OmniSEO, programmatic engines, publishing, migrations and schema plugins for the WP surface.
Standalone tools
Web apps for keyword research, SERP tracking, content briefs and audits — no WP required.
MCP servers
Model Context Protocol servers your AI stack plugs into for research, publishing and ops.
APIs & CLIs
REST APIs and command-line tools for automating publishing, migrations and reporting.
Apps & GPTs
Mobile / desktop companion apps plus custom GPTs for briefing, editing and QA.
Done-for-you services
Fixed-price services and micro-gigs delivered by our team when you want us to run it.
Numbers that shape the saas & b2b software playbook.
- 68%
- of B2B buyers now finish research before ever contacting sales
- 3.4×
- more organic pipeline from SaaS sites with programmatic /use-case pages
Source: Gartner 2024
Source: Ahrefs SaaS Study 2025
Every service, tuned for saas & b2b software.
Same fixed pricing. Same delivery. Every playbook adjusted for the queries, schema and buyer signals your industry actually runs on.
Strategy
Site Planning for SaaS & B2B software
The 4-week planning sprint that stops you from building the wrong website.
from $1,499
Infrastructure
Hosting & Domain Management for SaaS & B2B software
Your hosting, domains, DNS and edge network — set up right and kept boring.
from $899
Configuration
Social Media, Plugins & Systems for SaaS & B2B software
Your plugin stack, social presence and posting automation — configured to actually work together.
from $1,199
Off-page
Backlinking Servers for SaaS & B2B software
Owned, warmed and network-diverse infrastructure for the backlinks you actually control.
from $1,799
Data plumbing
Integrations for SaaS & B2B software
Every analytics, tracking and automation tool wired in — once, correctly, with server-side events.
from $1,299
Debugging
Bug Fixes for SaaS & B2B software
The stubborn WordPress bugs your last dev couldn’t reproduce.
from $499
Design
Design for SaaS & B2B software
A production-grade design system, not a Figma file nobody uses.
from $2,499
Care plan
Maintenance & Management for SaaS & B2B software
Your WordPress site kept boring: patched, backed up, monitored — with a human on-call.
from $199
Engineering
Custom Development for SaaS & B2B software
The custom WordPress engineering your business logic actually needs.
from $3,499
Scale engineering
Programmatic SEO for SaaS & B2B software
Publish at scale on WordPress without triggering Google’s scaled-content policy.
from $2,979
AI visibility
AI Visibility for SaaS & B2B software
The flagship engagement that makes assistants recommend you instead of your competitor.
from $3,979
Local saas & b2b software markets we serve.
Related industries
eCommerce & DTC
WooCommerce and Shopify-headless stores with large catalogues and thin PDP copy.
Digital agencies & studios
Agencies white-labelling the full WBP ecosystem — plugins, tools, MCP servers and services — across their client roster.
Publishers & news
News, magazine and long-form publishers with 5k+ URLs.
Healthcare & medical
Clinics, telehealth and med-tech WordPress sites under YMYL scrutiny.
Legal & law firms
Multi-practice firms competing on local + practice-area queries.
Real estate & proptech
Brokerages, marketplaces and proptech platforms with high-churn listings.
