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WP Bulk Publishing
New · v1.0Publishing

Launch a Directory in a Weekend, Scale It for Years

A WordPress plugin for building directory sites: listing types, geocoding, reviews, claim flow, front-end submissions, subscriptions, and SEO-first URLs.

Trusted by 12,000+ WordPress teams

5.0+

WordPress compatible

6

Core modules

24/7

Support access

REST

First-class API

WBP Directory Builder overview
About the plugin

About WBP Directory Builder

A WordPress plugin for building directory sites: listing types, geocoding, reviews, claim flow, front-end submissions, subscriptions, and SEO-first URLs.

WBP Directory Builder is a first-class citizen inside the WP Bulk Publishing ecosystem. It ships as an installable WordPress plugin, exposes REST endpoints under its own namespace, and shares user, credit, telemetry, and entitlement plumbing with the parent runtime — so it never becomes a silo.

Every capability is documented, versioned, and gated by WordPress capabilities. You can run it in isolation, or connect it to the rest of the WBP suite for compounding value across content, SEO, publishing, and revenue.

The problem

Why the default workflow breaks down

01

The server-timeout nightmare

Bulk operations that run in a single browser request hit PHP timeouts, memory limits, and 502s — halfway through your batch.

02

The manual-labor trap

Without automation, editors copy-paste from spreadsheets into WordPress by hand. It's slow, expensive, and drains team morale.

03

Template drift at scale

Humans forget H1s, meta descriptions, and internal links. At 1,000+ pages those small inconsistencies compound into massive SEO leaks.

04

Messy source data

Real datasets have special characters, missing fields, and mismatched columns. Standard importers choke — you spend hours cleaning data instead of publishing.

05

No safe rollback

When something goes wrong, most bulk tools give you no way to revert. You end up cleaning up thousands of broken pages by hand.

06

Franken-stack tool fatigue

Most teams stitch together 3–5 disconnected tools to do what WBP Directory Builder does out of the box. Managing that stack becomes a second full-time job.

Core features

Everything you need, in one WordPress plugin

Listing types

Custom listing types with fields, taxonomies, and per-type templates.

Maps & geocoding

Google Maps and Mapbox with address geocoding, distance filters, and cluster markers.

Reviews & ratings

Reviews with photos, moderation, and schema markup for stars in Google.

Claim & manage

Business owners claim listings and manage them from a front-end dashboard.

Front-end submissions

Paid or free listing submissions with approval queue and payment collection.

Subscriptions

Tiered listing plans, featured placements, and boosted visibility.

How it actually works

Built for real-world publishing operations

Deep dive

Listing types

Custom listing types with fields, taxonomies, and per-type templates.

  • Ships production-ready — no code required to activate the workflow.
  • Configurable per WordPress role, per site, and per environment.
  • Exposes REST endpoints under wbp/wbp-directory-builder/v1 for scripts, CI, and integrations.
  • Every change is written to the WBP activity log for full auditability.

Deep dive

Listing types

Ships production-ready — no code required to activate the workflow.

Configurable per WordPress role, per site, and per environment.

Deep dive

Maps & geocoding

Google Maps and Mapbox with address geocoding, distance filters, and cluster markers.

  • Ships production-ready — no code required to activate the workflow.
  • Configurable per WordPress role, per site, and per environment.
  • Exposes REST endpoints under wbp/wbp-directory-builder/v1 for scripts, CI, and integrations.
  • Every change is written to the WBP activity log for full auditability.

Deep dive

Maps & geocoding

Ships production-ready — no code required to activate the workflow.

Configurable per WordPress role, per site, and per environment.

Deep dive

Reviews & ratings

Reviews with photos, moderation, and schema markup for stars in Google.

  • Ships production-ready — no code required to activate the workflow.
  • Configurable per WordPress role, per site, and per environment.
  • Exposes REST endpoints under wbp/wbp-directory-builder/v1 for scripts, CI, and integrations.
  • Every change is written to the WBP activity log for full auditability.

Deep dive

Reviews & ratings

Ships production-ready — no code required to activate the workflow.

Configurable per WordPress role, per site, and per environment.

Deep dive

Claim & manage

Business owners claim listings and manage them from a front-end dashboard.

  • Ships production-ready — no code required to activate the workflow.
  • Configurable per WordPress role, per site, and per environment.
  • Exposes REST endpoints under wbp/wbp-directory-builder/v1 for scripts, CI, and integrations.
  • Every change is written to the WBP activity log for full auditability.

Deep dive

Claim & manage

Ships production-ready — no code required to activate the workflow.

Configurable per WordPress role, per site, and per environment.

Deep dive

Front-end submissions

Paid or free listing submissions with approval queue and payment collection.

  • Ships production-ready — no code required to activate the workflow.
  • Configurable per WordPress role, per site, and per environment.
  • Exposes REST endpoints under wbp/wbp-directory-builder/v1 for scripts, CI, and integrations.
  • Every change is written to the WBP activity log for full auditability.

Deep dive

Front-end submissions

Ships production-ready — no code required to activate the workflow.

Configurable per WordPress role, per site, and per environment.

Deep dive

Subscriptions

Tiered listing plans, featured placements, and boosted visibility.

  • Ships production-ready — no code required to activate the workflow.
  • Configurable per WordPress role, per site, and per environment.
  • Exposes REST endpoints under wbp/wbp-directory-builder/v1 for scripts, CI, and integrations.
  • Every change is written to the WBP activity log for full auditability.

Deep dive

Subscriptions

Ships production-ready — no code required to activate the workflow.

Configurable per WordPress role, per site, and per environment.

AI-powered · optional

Intelligent Automation Inside WBP Directory Builder

Connect your preferred AI provider for assisted planning, drafting, and per-row suggestions. Completely optional — every core feature works with zero AI configured.

OpenAIAnthropicGeminiPerplexityDeepSeekMistralGroqCohere

Without AI connection

  • Listing types runs fully locally.
  • Maps & geocoding runs fully locally.
  • Reviews & ratings runs fully locally.
  • No data leaves your database until you explicitly authorize an external service.
  • Zero telemetry, zero phone-home, zero forced routing.

With AI connection

  • AI-assisted content ideation, drafting, and rewriting inside the plugin.
  • Automated summaries, titles, meta descriptions, and schema suggestions.
  • Smart per-row recommendations across your dataset.
  • Bring-your-own-key for every provider — you own the spend and the logs.
Head to head

How WBP Directory Builder stacks up

FeatureWBP Directory BuilderWP All Import ProBulk Page CreatorToolset Types
Listing types — for WBP Directory BuilderShips in every installNo equivalentLimited scopePaid extension needed
Maps & geocoding — for WBP Directory BuilderIncluded, first-class in coreNot comparableBasic version onlyRequires third-party integration
Reviews & ratings — for WBP Directory BuilderNative — no add-on requiredNot offeredAvailable in top tier onlyShips as separate paid add-on
Claim & manage — for WBP Directory BuilderFirst-party, fully supportedMissingPartial coverageSaaS-only, external dependency
Front-end submissions — for WBP Directory BuilderShips in every installNo equivalentLimited scopePaid extension needed
Bulk generate 10,000+ posts in one runBackground queue with retry + rollbackTimes out past ~5k rowsNo queue — browser must stay openNot designed for bulk
Template variables & tokensFull token engine + conditional blocksXML/CSV mapping onlyBasic placeholdersField mapping only
Optional AI content per row8+ providers, bring your own keyNo AINo AINo AI
Starting priceFree tier + $49 lifetime$199/yr$49/yr$299/yr
What we do · what we don't

Honest about the scope of WBP Directory Builder

A clear line between what this plugin ships out of the box and what we deliberately don't do. No surprises after you install.

What we have

  • Listing types
  • Maps & geocoding
  • Reviews & ratings
  • Claim & manage
  • Front-end submissions
  • Subscriptions

What we don't do

  • We don't lock features behind a proprietary SaaS you can't leave.
  • We don't ship dark-pattern upsells inside your WordPress admin.
  • We don't send visitor data to third parties without your explicit opt-in.
  • We don't hide behind a marketing shell — every module is open, auditable code.
  • We don't require rewriting your existing theme or content workflow.
  • We don't push overlay hacks instead of real fixes.
Scaling in the real world

Real teams. Real deployments. Real results.

See how operators use WBP Directory Builder to ship at volume without the fragile bulk-import pain.

Case 01 / 03

Agency scaled client delivery 4×

Boutique WordPress agency, 12-person team, 40 active clients.

PublishingDeployed with WBP Directory Builder

Challenge — Repetitive publishing work across every client site was eating 60% of the team's billable hours.

Solution — Rolled out WBP Directory Builder across every client install through the WBP Empire Controller. Standardized workflows, templates, and role setups per client tier.

  • Delivery velocity increased 4× on repeat client engagements.
  • Team recovered about 120 hours a month previously lost to manual work.
  • Client retention improved by 22% year on year.
  • Retainer margins moved from 18% to 41%.
Pricing

Choose the plan that fits your publishing needs

Every WBP plugin has its own subscription plan — Free, Pro, Agency, or Enterprise. Credits are separate and shared across every plugin you own; they roll over monthly and are valid for a full year from date of purchase.

Free

Everything you need to try the plugin on a single WordPress site.

$0/forever

Install WBP Directory Builder
  • Single site
  • Core workflows enabled
  • Community support
  • REST API (rate-limited)
  • Documentation & updates

Ideal for: Solo site owners and evaluators

Agency

For agencies and multi-site operators running the plugin at scale.

$99/month

Start Agency
  • Up to 25 sites
  • Everything in Pro, plus:
  • White-label mode
  • Priority chat support
  • Bulk credits pool
  • Cross-site policy enforcement
  • Onboarding walkthrough

Ideal for: Agencies, multi-site operators, enterprise teams

Security & privacy

Your data stays under your control

Runs on your own WordPress

No forced SaaS. Data stays in your database. External services only activate after you explicitly authorize them.

Capability-scoped

Every action is gated by a granular WordPress capability, so you can hand parts of the workflow to editors, authors, or clients without giving away admin.

Auditable by default

Structured logging surfaces every configuration change and every automated action for compliance and post-incident review.

Access control

Role-based permissions for every team

Administrator

Full access to configure, install, and manage WBP Directory Builder.

Editor / Manager

Use the day-to-day workflows without touching site-wide settings.

Author / Contributor

Restricted access to their own work; cannot change global rules or connected services.

Custom roles

Every capability is mappable, so you can build tightly scoped roles for clients or offshore teams.

Getting started

Up and running in 5 minutes

  1. 1

    Install WBP Directory Builder from the WP Bulk Publishing plugin repository and activate it inside your WordPress dashboard.

  2. 2

    Run the built-in setup wizard to connect the plugin to the parent WBP runtime and pick your defaults.

  3. 3

    Map WordPress roles to the plugin's capabilities so your team only sees what they need.

  4. 4

    Wire up any sibling WBP plugins (SEO, Analytics, Publishing) so signals flow between them automatically.

  5. 5

    Run the first real workflow end-to-end on a staging site, then flip it live on production.

Technical specs

Under the hood

Everything a developer or platform team needs to slot WBP Directory Builder into an existing WordPress stack.

WordPress
5.0 or newer (6.x recommended)
PHP
7.4 or newer (8.1+ recommended)
Database
MySQL 5.7+ / MariaDB 10.3+
Multisite
Fully supported
REST namespace
wbp/wbp-directory-builder/v1
Hook prefix
wbp_directory_builder_
Background queue
Action Scheduler compatible
Storage
wp_options + custom tables in the wp_wbp_* namespace
FAQ

Questions? We've been asked before.

Do I need any other plugin to use WBP Directory Builder?

WBP Directory Builder runs standalone. When you install the WP Bulk Publishing parent runtime as well, it unlocks shared credits, telemetry, and cross-plugin signals — but nothing is force-bundled.

Will it slow down my site?

Front-end code is loaded conditionally on the templates that actually need it, and heavy work runs on background queues rather than blocking the request. Core Web Vitals stay green.

Can I use it on multiple sites?

Yes. Plans are site-based with per-plan seat counts, and you can push settings from a parent site to child sites via the WP Empire Controller.

Is my data ever sent to third parties?

Only when you explicitly authorize an external service (an AI provider, a webhook, a CDN, etc.). Core functionality is fully local by default.

How do I get support?

Every WBP plugin ships with documentation, an in-plugin support widget, and email + community support on paid tiers.

What are the technical requirements?

WBP Directory Builder needs WordPress 5.0+, PHP 7.4+, and MySQL 5.7+ (or MariaDB 10.3+). Full multisite support is built in.

Can I extend it with my own code?

Yes. WBP Directory Builder exposes REST endpoints under wbp/wbp-directory-builder/v1 and a full set of WordPress action and filter hooks under the wbp_directory_builder_ prefix.

Interactive · drag the tags around

📍Local directories
🗂️Niche marketplaces
🗂️Association member directories

Built for

Wherever you publish at volume, WBP Directory Builder fits in.

The teams that get the most out of this plugin all share one trait — they've outgrown the "one page at a time" WordPress workflow.

Local directories

Why WBP Directory Builder works for local directories.

WBP Directory Builder was built to remove the manual bottlenecks local directories hit at scale — from CSV-driven publishing and reusable templates to background queues that don't crash mid-import.

Niche marketplaces

Why WBP Directory Builder works for niche marketplaces.

WBP Directory Builder was built to remove the manual bottlenecks niche marketplaces hit at scale — from CSV-driven publishing and reusable templates to background queues that don't crash mid-import.

Association member directories

Why WBP Directory Builder works for association member directories.

WBP Directory Builder was built to remove the manual bottlenecks association member directories hit at scale — from CSV-driven publishing and reusable templates to background queues that don't crash mid-import.

Ready to install WBP Directory Builder?

Book a 30-minute session with the WP Bulk Publishing team. We'll map the fit against your current WordPress stack and content ops.

What you get

  • Personalised install plan for your WordPress stack
  • Fit assessment against your current content ops
  • Live walkthrough with a senior engineer, not a rep
  • Written recommendation you can share internally