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SEO case studies
SaaS & Tech

Engram SEO case study

Engram partnered with the WpBulkPublishing team to rebuild their organic search program. Over 5 months the saas & tech brand grew from ~16k to ~98k monthly organic clicks — a 513% lift — while expanding ranking coverage to 10,766 keywords across 412 pieces of content.

Organic lift
+513%
Monthly clicks
16k → 98k
Ranking keywords
10,766
Content shipped
412

The challenge

Before the engagement, Engram had a stagnant crawl footprint, thin metadata coverage on saas & tech pages and no schema markup on their money URLs. Rankings were volatile, click-through rates lagged category benchmarks and AI answer engines (ChatGPT, Perplexity, Google AI Overviews) rarely surfaced the brand.

What the WBP program shipped

  • Migrated the entire site onto WpBulkPublishing and ran a one-click audit on every URL — titles, descriptions, canonicals, hreflang and Open Graph.
  • Used the bulk editor to rewrite 900+ metadata records across saas & tech category, tag and product pages in a single session.
  • Turned on automatic Article, Product and FAQ schema — every new post now ships with valid JSON-LD without editorial touching code.
  • Deployed AI Link Genius to build 1730 contextual internal links and repair 165 orphan pages.
  • Enabled the llms.txt file and AI Visibility tracker so brand mentions in ChatGPT, Perplexity and Gemini could be measured and grown.

Results in 5 months

  • 513% organic click growth in 5 months
  • 10,766 keywords ranking on page 1–3 of Google
  • 412 SEO-optimized pieces shipped by the editorial team
  • 268 rich result eligibility gains verified in Search Console
  • 86% lift in AI answer engine citations tracked via the Brand Mentions dashboard
"WpBulkPublishing turned SEO from a monthly slog into a background system. We shipped more content, ranked for more terms and finally show up when people ask ChatGPT about our category." — Head of Growth, Engram

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