Programmatic SEO ROI Calculator
Most programmatic SEO builds fail on math, not content. Estimate whether your build pays back before you write a single template.
Inputs
Results
Total build cost
$17,500
Indexed URLs
1,900
Monthly organic clicks
7,600
Monthly revenue
$13,680
Payback period
1.3 months
12-month ROI
838.1%
Interpretation: Healthy ROI. This is a green-light programmatic build — the math supports scaling once you validate CVR on the first 500 URLs.
FAQ
What indexation rate should I assume?
38% is the WBP 2026 median across 1,247 programmatic sites. Sites with IndexNow + strong internal linking hit 71%; sites without stall below 12%.
Is 'cost per URL' just content?
No — include engineering time, tooling, review, refresh cycles, and hosting amortized across the URL count. Content alone is 40-60% of the total.
