workflow
Editorial Workflow — Brief, Draft, Approve, Publish
Standardize the brief-to-publish loop across your whole editorial team.
Publishers ship at wildly variable quality when the brief-to-publish loop lives across 5 tools.
5.4×
faster brief-to-publish cycle
1
workflow tool
6
intent-typed rubrics
Where teams get stuck
- Briefs live in Notion, drafts in Google Docs, approvals in email.
- SEO status is checked after publish, not during.
- No standard rubric per intent type.
How WBP fixes it
- Single workflow inside WBP: brief → draft → approve → publish.
- SEO readiness surfaced during editing.
- Per-intent rubrics ship in the license.
One loop, one tool
Brief, draft, SEO status, approve, publish — all inside WBP.
Rubrics per intent
Informational, transactional, navigational, commercial — each with its own SEO rubric.
Every state audited
Full audit log per post, per author, per action.
